Transition Time
Autumn is officially here and is there anything like transition outfits? We at Soto thought it might be best to kick the season off in style – with a proper autumnal editorial featuring our favorite...
View ArticleDries Van Noten
Dries Van Noten, once described by The New York Times as “one of fashion’s most cerebral designers” and part of the famous Antwerp Six, does not advertise. Yet, he is known around the world for his...
View Articleyeezy season one
Yeezy Season 1 is officially here. One of the most sought-after ready-to-wear collections in recent years now unveils in full shape. Contemporary, tough and simple with a military aspect, Kanye West’s...
View ArticleSimplicity
Soto does not only sell menswear, but tries its best to supply people with good looks. While we are always on the watch for innovative styles, brands and designers to feature in our stores, we also aim...
View Articlekomakino
Named after the Joy Division Song, Komakino is an emerging brand from London, producing gritty high-end streetwear with a touch of darkness to it. Italian designer Federico Capalbo graduated from...
View ArticleHIV pro test
Today is World AIDS Day, so Soto takes some time off of high-end contemporary fashion, progressive cuts, fancy colorways and all that fuzz to present you a fashionable way to participate in the fight...
View ArticleSOTO X MAGO
Just last week we had a fun shoot at the HQ with none other than Mago Dovjenko. The illustrator slash influencer slash fashion and graphic designer chose his favorite pieces from our SS16 selection and...
View ArticleWarung Soto
We are welcoming three fresh Indonesian brands to our store! Discovered during a journey through Indonesia by one of our executives, Lowther Co., Footurama and Pleasure are bringing a breath of fresh...
View Articleyeezy season 3
We served up our best look yet at the clothing and footwear from YEEZY Season 3 with our latest editorial shoot. Models Jakob Yaw, Lucy Cabrera Pedroso and Kasper Grosskopf are seen wearing key pieces...
View ArticleFall Winter 2016
This is our favorite selection for Fall/Winter 16/17 in our latest editorial, shot by Rachel Israela. The models can be seen wearing apparel ranging from high fashion powerhouses like Raf Simons or...
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